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This lead us to develop a very minimal version of a “child care” section and watching to see if users would rather use it instead.Usability godfather Jacob Nielsen of NN/g suggests another strategy for discovering what users want.All it requires is a bit of time to make yourself aware of how to spot them. People shouting in the streets about how incredible your new app looks.Bonus: Download this free e Book outlining Quick UX Fixes that Take 5 Minutes or Less to quickly improve your user experience. The front page of Tech Crunch raves over the details of your splash page and the beauty of your forms. So you convince the best visual designer you can find to join you and task him in creating a beautiful interface design.For example, at my last startup, users were given a “general discussion” board, which was intended for creating high level discussions on community events.Instead, many users began posting requests for child care providers.What I’m talking about here is the gigantic difference between what a user says they want, and what they actually use.
But this brings up the question, if you shouldn’t listen to what users want, how do you know what to build? First, analyze the way people are using your service. If they want to use what you’ve built for a purpose other than what you’ve designed it for, they’ll find a workaround.It’s much better to have proper UX and poor visual design than it is the other way around.Visual design can have the “wow” impact you’re looking for, but once you draw people in, you’re going to lose them immediately with your unusable interface.Here is a list of 10 of the most common UX mistakes and their fixes for you to keep an eye out for. You think, if you’re blown away by the way it looks, then that’s how your users will feel as well, right? You and your users have two entirely separate goals. The way to fix this mistake is to avoid it in the first place.You want the product to wow users, but your users want to use the product. The best user interfaces are the ones that get out of the way and provide the user with simple, easy to understand tools. Don’t hire a Visual Designer to join your team until after you’ve worked with a UX Design or IA.